Ted Baker hires global creative director | News

Cuthbertson has been worldwide layout director for Topshop since December 2017. Before that, he was layout director for Roberto Cavalli in Italy from July 2015. 

His other roles have bundled creative director positions with Sass & Bide, and M Webster Holdings, which owns Jigsaw, Marcs and David Lawrence. Both of these positions had been primarily based in Australia. 

In the freshly produced job of worldwide creative director job at Ted Baker, he will be accountable for brand name, merchandise, keep and creative way method. 

Cuthbertson is owing to arrive later this yr, until which creative director Michael Bastian will continue on on an interim foundation. 

Ted Baker chief govt Rachel Osborne reported: “We seem forward to welcoming Anthony, whose working experience at a selection of large-profile manufacturers has presented him an outstanding being familiar with of what it will take to amplify a brand name and make it a lot more appropriate. His working experience will be notably worthwhile as Ted Baker sets out to broaden its merchandise and its relevance – a critical aspect of its method to return Ted Baker to profitable progress.

“We would like to thank Michael Bastian for his sizeable contribution as our interim creative director. He has established an interesting layout way for the two men’s and women’s dress in since becoming a member of us in January, and we seem forward to seeing this appear to lifetime as a result of our autumn/winter 20 collections.